Winning the Profit Game: Smarter Pricing, Smarter Branding, (Hardcover)
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Product details
| Management number | 238694447 | Release Date | 2026/07/11 | List Price | US$15.18 | Model Number | 238694447 | ||
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<p><b>How to use pricing as a strategic tool to increase revenues and win the war for profit</b></p><p>One of the greatest pitfalls in the war for profits is corporate strategists' lack of a practical understanding of the link between overall revenues and overall costs. In <i>Winning the Profit Game</i>, the thought leaders at A. T. Kearney unveil a revolutionary new approach to establishing clear, strategic links between the top and bottom lines. No dry academic treatise, <i>Winning the Profit Game </i>is a guide to growing profits, in boom times and bust, using smart top-line strategies that optimize price, costs, customer behavior, and volumes. The authors clearly lay out the basic principles involved and also include: </p><ul><li>Proven strategies for transforming added value into revenues and winning the war for profits </li><li>Prescriptive frameworks for putting the principles and strategies into action, immediately </li><li>Numerous success stories based on experiences of A. T. Kearney clients worldwide </li></ul>
- Winning the Profit Game: Smarter Pricing, Smarter Branding, (Hardcover)
- Author: Robert G Docters
- ISBN: 9780071434720
- Format: Hardcover
- Publication Date: 2004-01-02
- Page Count: 315
| Book format | Hardcover |
|---|---|
| Fiction/nonfiction | Non-Fiction |
| Genre | Business & Investing |
| Publication date | January, 2004 |
| Pages | 315 |
| Reading level | General/Trade |
| Subgenre | Strategic Planning |
| Series title | No Series |
| Number in series | 0 |
| Edition | 1 |
| Publisher | McGraw Hill LLC |
| Original languages | English |
| Language | English |
| Is collectible | N |
| Binding type | Case Binding |
| Recording time | 0 min |
| Retail packaging | Single Piece |
| Assembled product dimensions (l x w x h) | 6.17 x 1.12 x 9.31 in |
| Assembled product weight | 1.35 lb |
| Bisac subject heading | Business & Economics |
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